Layer Logic StudioLayer Logic Studio
Client portalText the developer

Sheet 13 · Service 03 · Rebuilds

Website rebuilds and clean-ups. We fix what's broken without losing what works.

Page builders that have spiraled. Themes nobody can edit. Plugins from three agencies ago. We audit what you have, recommend honestly, and rebuild only the parts that need it.

A Keep what works. Replace what doesn’t.

  • Keep
  • Trim
  • Replace
  • Remove
The site you inheritedVerdictAfter the rebuild
Page builder on a custom planreplaceHand-built pages you can edit
A theme nobody can editreplaceOne design system, documented
Plugins from three agencies agoremoveOnly what the site uses
Tracking scripts, stacked uptrimOne analytics setup
Your contentkeepCarried over, cleaned
URLs and rankingskeepSame URLs, a 301 for the rest

A typical inherited site · yours gets its own sort in the audit

B What a rebuild engagement covers

  1. 01

    Site audit

    We map what’s actually there, often the first time anyone has.

  2. 02

    Honest recommendation

    • Rebuild
    • Refactor
    • Leave alone

    Sometimes the answer is “this is fine, don’t pay anyone to touch it.” We’ll tell you that if it’s true.

  3. 03

    Selective rebuild

    We keep what works and replace what doesn’t.

  4. 04

    Plain-language docs

    What changed, where things live, how to update them. So you (or the next developer) aren’t starting from zero again.

C What the audit maps

Current siteHostingDNSPage builderPluginsContentAnalytics

Current site, hosting, DNS, page builder, plugins, content, analytics. We map what’s actually there.

D What you don’t lose

  • SEO equity
  • Content
  • Familiar URLs

Redirect map Example

/about-us//about/301

/services//services/kept

/index.php?page=contact/contact/301

/2019/05/our-new-menu//notes/our-new-menu/301

If a rebuild makes sense, every old address is accounted for before anything goes live.

E When clients usually call us for a rebuild

  • 01

    “Nobody can update it”

    The agency disappeared, the page builder is on a custom plan, or the original developer left. You’re stuck.

  • 02

    “It’s slow and bloated”

    Years of plugins and tracking scripts have stacked up. Page weight is ridiculous, Core Web Vitals are red.

  • 03

    “It doesn’t rank for anything”

    SEO foundations were never put down properly. No schema, weak metadata, no sitemap submitted.

  • 04

    “We grew out of it”

    The site was right two years ago. Now your services, audience, or pricing have changed and the site doesn’t reflect any of it.

F What you get

  1. Audit reportEverything that’s there, mapped
  2. RecommendationRebuild, refactor, or leave alone
  3. Redirect mapEvery old URL, accounted for
  4. The rebuildOnly the parts that need it
  5. Handoff docsIn plain language
Worked example · Origin FC, rebuilt from Jersey Howlers →

Not sure it needs a rebuild? That’s what the audit is for.

Range Standard–Extended →Text the developer
DWG
LL-013
Title
Website Rebuilds & Cleanups
Rev
9c732bc
Date
2026-10-08
Scale
NTS
Drn / Chk
Rob